Overboard Advertising Every single click would force you to watch a 30 second TV ad. (This includes the ‘next’, ‘search’, etc. buttons.) it took me 5 minutes just to find the clip I wanted. That’s because it was 5 minutes of mandatory commercials, because to ‘page down’ in the list of videos... you guessed it... mandatory commercial. Let me tell you: Being a guy, I was never going to buy Oil of Olay facial products. After watching five minutes of mandatory commercials for said products - just for the privilege of looking at a list of available content - I can say that my position of never buying those products has only become more passionate. The thing that gets me: Why in the world are they having a mandatory commercial that fewer than half the viewers care about seeing? Why not an electronics or tylenol commercial? I’m also none to pleased with the Discovery channel. You should be able to find the clip you’re looking for without being forced to watch full-motion video commercials just to look at the next page of clips.

I’m staying home sick today (I am sick...) I recall a MythBusters episide where they try various cures for hot foods. There was this wonderful little tagline about visiting Discovery.com to see a clip for what happened to Kari afterwards. So, I tried to look up the clip. And I saw a great example of overboard advertising.

Every single click would force you to watch a 30 second TV ad. (This includes the ‘next’, ‘search’, etc. buttons.) it took me 5 minutes just to find the clip I wanted. That’s because it was 5 minutes of mandatory commercials, because to ‘page down’ in the list of videos... you guessed it... mandatory commercial.

Let me tell you: Being a guy, I was never going to buy Oil of Olay facial products. After watching five minutes of mandatory commercials for said products - just for the privilege of looking at a list of available content - I can say that my position of never buying those products has only become more passionate.

The thing that gets me: Why in the world are they having a mandatory commercial that fewer than half the viewers care about seeing? Why not an electronics or tylenol commercial?

I’m also none to pleased with the Discovery channel. You should be able to find the clip you’re looking for without being forced to watch full-motion video commercials just to look at the next page of clips.